Bill Lerner – Proud Of Installed EV Charging Stations inside New York’s iPark Garages

Bill Lerner was forced to expand aggressively while simultaneously redeveloping and completely modernizing all the company’s operational functions, when he became President and CEO of Imperial Parking Systems in 1997. Twenty years later and with a new name for a digital era, Lerner has grown iPark into the largest and most technologically advanced privately owned…

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Bill Lerner On Data Analytics Within the Parking Industry

Long-time parking industry entrepreneurs like Bill Lerner make the most of the heaps of data piling up daily from the digital world. Using that data to analyze the needs, locations, designs, rates, and styles of parking his company should provide, Mr. Lerner is working to optimize the entire parking process. The U.S. has more than…

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Bill Lerner On How Businesses Can Optimize Marketing for Millennial Consumers

New York based CEO of iPark, Bill Lerner is aware of the non-traditional paths that brands must follow to tlure oday’s most important consumer group, the Millennials, born between the years 1980 and 2000. Nurturing business cultures that engage this massive collection of consumers requires an optimization strategy embracing accurate, informative, and interactive content, ensuring…

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