Bill Lerner knows all about New York’s complicated and detailed parking history. Lerner is the CEO of New York’s biggest private parking business, and has years of experience with the developments in the industry. For Lerner, parking has always been a family trade, beginning with his father’s ownership of several properties in the 1960s and…
Read more on Bill Lerner Talks about the Changes in New York City’s Parking SectorIn 1997, Bill Lerner became CEO of Imperial Parking Systems. His main goal was to branch out, but at the same time he also wanted to revamp and update the operational functions of his company. Twenty years later and with a new name for a digital era, Lerner has grown iPark into the largest and…
Read more on Bill Lerner – iPark Becomes Eco Friendly With EV Charging StationsAs online shopping, video streaming sites and social media sky rocketed, digital advertising has also experienced a tremendous growth over the past 10 years. However, the most crucial contributor to the robust growth of the digital ads market has undoubtedly been the accelerating shift to mobile devices, which prompted marketers to embrace strategies that prioritize…
Read more on Daniel Yomtobian Discusses Prospects for Mobile Advertising SpendBill Lerner, who owns iPark, has turned his business into the biggest privately owned parking entity in New York over the course of a few decades. The company started in the 60’s as a single 25-car lot, and over time has opened 150 branches. These days, iPark is looking to expand even more as parking…
Read more on Bill Lerner Talks About His Achievements as an Innovative Company OwnerAs the CEO of New York City’s largest privately owned parking accommodations, Bill Lerner has extensive experience with the growth and evolution of the city’s lots and garages. For Lerner, parking has always been a family trade, beginning with his father’s ownership of several properties in the 1960s and 70s. By the time he entered…
Read more on Bill Lerner – Expert on History of New York City’s Parking MarketLong-time parking industry entrepreneurs like Bill Lerner make the most of the heaps of data piling up daily from the digital world. Using that data to analyze the needs, locations, designs, rates, and styles of parking his company should provide, Mr. Lerner is working to optimize the entire parking process. The U.S. has more than…
Read more on Bill Lerner On Data Analytics Within the Parking IndustryBill Lerner understands the nuances that endear brands to today’s most important consumer group, the Millennials, born between the years 1980 and 2000. Nurturing business cultures that engage this massive collection of consumers requires an optimization strategy embracing accurate, informative, and interactive content, ensuring the corporate voice is heard everywhere that matters. Increasingly, that tends…
Read more on Bill Lerner Discusses Optimizing Businesses for Millennial ConsumersWith commercial environments now more intensely competitive than ever, a company’s success and resilience are intrinsically tied to its ability to provide great customer service to an increasingly-informed consumer population with high standards. As President and CEO of New York’s largest privately-owned parking garage enterprise—iPark, Bill Lerner maintains the maxim of ‘going the extra mile’…
Read more on Bill Lerner On Providing a ‘Customer First’ Parking ExperienceVeteran of the parking industry with over 40 years of experience, Bill Lerner has transformed his family business—iPark, to become New York’s largest, leading garage and parking facilities owner/operator. Formerly known as Imperial Parking Systems, iPark has been at the forefront of revolutionizing the parking industry by adapting the newest technologies and creating a customer-centric…
Read more on Bill Lerner Discusses Growing a Family BusinessWhen Bill Lerner took over as President and CEO of Imperial Parking Systems in 1997, he had the tall task of expanding aggressively while simultaneously redeveloping and completely modernizing all the business’ operational functions. Twenty years later and with a new name for a digital era, Lerner has grown iPark into the largest and most…
Read more on Bill Lerner – iPark Goes Green With EV Charging Stations
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